Allegiant Air has launched nine new routes over a two-day period, on February 13 and 14. These routes predominantly involve Sarasota and Colorado Springs, with each being served twice weekly. This frequency is typical for Allegiant, allowing them to maintain low fares while offering non-stop flights to markets that have not previously had such service.
The airline’s strategy focuses on unserved leisure-only routes with minimal direct competition. In the first quarter of 2025, data shows that 90% of Allegiant’s routes face no direct competition, although indirect competition exists when considering different airports serving the same city or area.
Among the newly introduced routes, Sarasota-Albany stands out as it marks the first time this market has been serviced by an airline. The route now sees competition from Southwest Airlines, which started its service on February 15.
Allegiant’s approach includes using larger-gauge aircraft to keep seat-mile costs low and stimulate demand in these thin markets. Their network-wide average distance for Q1 is approximately 832 nautical miles (1,541 km), similar to these new routes.
Additionally, Allegiant has resumed two routes after more than a year: Phoenix-Mesa to Colorado Springs and Sarasota-Knoxville. Both are operated twice-weekly using A320ceo aircraft.
Sarasota remains a significant hub for Allegiant. Between February 17 and 23, they are operating 98 weekly departures from this airport, making them the second-largest operator there by number of take-offs but leading in terms of seats available due to their higher-capacity equipment.
Allegiant’s presence at Sarasota has grown significantly since April 2018 when they first began operations there with limited service. Currently, they operate 32 routes from Sarasota with varying frequencies ranging from daily to twice-weekly services.
