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Increased demand for Taylor Swift's final US tour dates has driven Southwest Airlines to add one-off flights for fans. The airline strategically chose flight numbers referencing Swift's hit singles and albums to delight fans. Extra flights from various cities to the Miami area and New Orleans were added to accommodate concertgoers attending Swift's shows.
Airlines across the United States are experiencing an increase in demand surrounding the final US dates of Taylor Swift's record-breaking Eras Tour. Southwest Airlines is responding by adding flights with unique flight numbers chosen to appeal to fans traveling to one of the final shows.
According to Southwest Airlines, the carrier saw bookings increase by more than 10% in markets that hosted Taylor Swift shows during the initial US run of the tour last year. In response to increased demand for the three final weekend-long tour stops this year, Southwest is adding ten additional flights. A carrier spokesperson confirmed the new flights were deliberately scheduled to coincide with the concerts: "Look what you made us do! Southwest Airlines is blasting T-Swift's songs as it gets ready to welcome Taylor back to the United States as her global tour lands in Miami and New Orleans."
