When you have elite status with a hotel chain, one of the most valued benefits is the potential for an upgrade. This could range from a better view, which is significant at beach resorts, to a suite where guests can enjoy more space or accommodate family members.
Upgrades provide additional value and comfort that might otherwise be unaffordable. However, obtaining these upgrades can be challenging due to factors such as high occupancy rates, numerous elite members at the property, and independently-owned hotels not adhering strictly to chain policies.
Many members assume that upgrades happen automatically. Hotels may review arrivals and allocate top-tier rooms to elite members. Yet this is not always guaranteed. Guests often hesitate to request upgrades out of fear of seeming undeserving or facing uncooperative check-in agents. Consequently, they accept their assigned rooms without further inquiry.