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FedEx collaborates with NielsenIQ to support Korean firms in U.S. K-beauty market

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Global Industry News
FedEx collaborates with NielsenIQ to support Korean firms in U.S. K-beauty market
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Raj Subramaniam President, Chief Executive Officer, and Director FedEx Corporation | FedEx

Federal Express Corporation (FedEx) is joining forces with NielsenIQ to present a webinar on October 29, aimed at helping Korean e-commerce businesses penetrate the U.S. K-beauty market. The event will offer insights into market trends and consumer behavior, alongside strategies for entering the U.S. beauty sector.

Participants will also learn about customs clearance for U.S. exports and receive guidance on improving operational efficiency through e-commerce solutions. "FedEx is committed to helping local businesses thrive in the global marketplace," said Wonbin Park, managing director of FedEx Korea.

The webinar is free and available online. Fifty pre-registered participants stand a chance to win a Starbucks coupon, while survey respondents could receive FedEx Office Kits or Desk Mats. Post-webinar users of NIQ services can avail a 10% discount on the U.S. E-Commerce Syndication Report.

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"With K-Beauty awareness reaching 50% among U.S. consumers, it is crucial to seize opportunities for success in this expanding market," stated Kang Kyung-Ran from NielsenIQ.

FedEx has expanded its logistics network with five new weekly flights from South Korea to the U.S., enhancing support for SMEs engaging in bilateral trade between these nations.

For further details on how FedEx aids businesses in capitalizing on e-commerce opportunities, additional information is available online.

Organizations Included in this History
FedEx
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