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United States airlines are seeing a notable shift towards premium seating options as travel demand continues to evolve post-pandemic. Major carriers such as Delta Air Lines, American Airlines, and United Airlines have expanded their premium offerings significantly in 2024 compared to pre-pandemic levels.
According to Visual Approach Analytics, there has been a 14% increase in premium seats on domestic routes since 2019, outpacing the 4% growth in economy seats. American Airlines now leads in premium seat availability, surpassing Delta Air Lines. United Airlines has increased its premium seating by 24.8% since 2019, while Alaska Airlines and Spirit Airlines have each added more than 20%.
Alaska Airlines announced plans to add 1.3 million premium seats annually to its Boeing 737 fleet starting September this year and retrofitted its regional fleet with additional premium seats. The airline also aims for a 29% premium mix on Alaska and Hawaiian aircraft by 2027.
