Quantcast

British Airways updates loyalty program; short-haul flyers face challenges

Spirit Airlines Explores Bankruptcy Filing
Here's how Southwest Airlines' new seating and boarding process will work
Delta Adds New Route to Asia
Southwest Airlines will begin selling assigned seats in 2025
United Airlines Pilot Buys Passengers Pizza In Albuquerque After Flight Was Delayed 7 Hours
Czech Airlines to Cease Operations, Ending 23-Year SkyTeam Partnership
An Asian airline hopes launching one of the world's longest narrowbody routes will actually be a comfort upgrade for passengers
Airlines begin canceling flights, offering rebooking ahead of Hurricane Helene
Southwest Airlines to cut service and staffing in Atlanta to slash costs
New heights, new features: Discover Alaska’s enhanced Flight Pass subscription service
Alaska Airlines completes acquisition of Hawaiian Airlines, expanding benefits and choice for travelers
American Airlines welcomes JetSMART to the award-winning AAdvantage program
Explore Japan for free? Japan Airlines offers free domestic flights to foreign travelers
Delta named Official Airline Partner of Birmingham City Football Club
American Airlines to Cut These Routes to Las Vegas, Orlando, and More — Here's Why
Alaska Airlines completes acquisition of Hawaiian Airlines, expanding benefits and choice for travelers
Southwest wouldn't really start charging for bags — right?
JD Power ranked this Midwest airport as the best among largest airports in North America
Alaska Airlines Chief Plans More Routes After a Deal With Hawaiian
Air Canada could begin suspending flights soon as strike deadline nears
JetBlue's new ticket policy entitles every passenger to a carry-on bag
Why United Airlines’ CEO makes as few decisions as possible
American invests in the future of aviation maintenance with new jobs, additional work
DOT probe seeks to determine if frequent flyer programs are fair to travelers
American Airlines flight diverted after passenger starts vaping
Russian Airline Wants $100 Million From Canada for Seizing Its Giant Cargo Plane
Here's where American Airlines is adding flights to Europe in summer 2025
Major airline grounds Airbus A350 fleet, citing faulty engine component
Airline CEO wants airports to cap passengers at 2 alcoholic drinks to limit on-board disruptions
Regulator cuts Malaysia Airlines' air operator certificate duration after probe
British Airways updates loyalty program; short-haul flyers face challenges
Policy
Webp 5r3vc2svdh8ibaxk8gr8iutw0za2
Simple Flying | Simple Flying

Earlier this week, British Airways announced significant changes to its loyalty program. The new system will link frequent flyer status to customer spending, including credit card and holiday expenses.

The changes have led many to view the British Airways Executive Club status as more challenging to achieve than before. Short-haul economy travelers might find it difficult to even reach bronze status, as they would need to spend £3,500 ($4,336) on flights, excluding taxes and fees.

Previously, there were multiple ways for short-haul travelers to earn tier points. For instance, routes like London-Helsinki offered double points. Additionally, completing 25 segments in a year could grant bronze status. However, under the new scheme, flying a certain number of segments is no longer sufficient for achieving status without considering the amount spent.

Get the Newsletter
Sign-up to receive weekly round up of news from Sky Industry News
By submitting, you agree to our Privacy Policy and Terms of Service. By providing your phone number you are opting in and consenting to receive recurring SMS/MMS messages, including automated texts, to that number from our short code. Msg & data rates may apply. Reply HELP for help, STOP to end. SMS opt-in will not be sold, rented, or shared.

For example, if one needs to travel from Frankfurt to the United Kingdom in late February with a total fare of €165 ($170), only €53 ($55) counts towards status due to fare and carrier-imposed charges. This means that reaching bronze status would require 79.5 return trips annually.

British Airways' membership in the oneworld Alliance offers an alternative through other member loyalty schemes such as American Airlines AAdvantage or Qatar Airways Privilege Club. Royal Jordanian's Royal Club is highlighted as a potential option for maintaining status without high spending goals.

With Royal Jordanian's program, travelers can still earn status based on flight segments rather than spending alone. For example:

- Silver Jay (equivalent to BA Bronze): Earned with 14 segments over 12 months.

- Gold Sparrow (equivalent to BA Silver): Earned with 30 segments over 12 months.

- Platinum Hawk (equivalent to BA Gold): Earned with 46 segments over 12 months.

Achieving Gold Sparrow requires roughly the same number of flights as attaining British Airways Bronze but provides equivalent benefits across the oneworld alliance.

oneworld Ruby status offers business class check-in and pre-reserved seating but does not include lounge access. At British Airways, Ruby members board in Group 3 ahead of other economy passengers without status and can select seats for free seven days before departure.

Organizations Included in this History
More News

Hainan Airlines announced on X that it is offering rewards to eligible inbound passengers who book accommodations through designated Marriott channels from September 15 to December 31, 2025.

Oct 24, 2025

Japan Airlines has announced via the social media platform X that its partner, Malaysia Airlines, will introduce the Airbus A330neo on the Tokyo (Narita)–Kuala Lumpur route.

Oct 24, 2025

Allegiant Air recently highlighted a couple whose long-distance relationship between Lexington, Kentucky, and St. Pete, Florida, was sustained through the airline's flights.

Oct 24, 2025

MOST, an aviation technology firm, has announced on LinkedIn that it releases new features for its onboard retail and payment platform every two weeks, providing automatic updates at no extra cost.

Oct 24, 2025

Amazon Air announced on Instagram that its Women Air group hosted a wellness event at the KSBD facility in celebration of Breast Cancer Awareness.

Oct 24, 2025

Ethiopian Airlines announced on X that it has reinsaid flights to Port Sudan, with daily service starting on October 15, 2025, and increasing to two daily flights on November 1, 2025.

Oct 24, 2025