Delta Air Lines, a major player in the global aviation industry, has introduced significant changes to its SkyMiles frequent flyer program over the past few years. In 2023, Delta announced a major overhaul of the program, which was met with criticism from many frequent flyers who viewed it as a devaluation. This led to some backlash.
The most notable change was the shift from using Medallion Qualifying Dollars (MQDs), Miles, and Segments to a system based solely on money spent with the airline—Medallion Qualifying Dollars. This aligns Delta's program with other airline loyalty programs worldwide but could make achieving frequent flyer status more challenging for those who usually purchase cheaper tickets.
Following feedback from customers, Delta reversed several proposed changes and lowered the spending threshold required for each elite status tier. As of 2024, members need to earn specific amounts of MQDs to reach various elite statuses: $5,000 for Silver Medallion, $10,000 for Gold Medallion, $15,000 for Platinum Medallion, and $28,000 for Diamond Medallion.