Alaska Airlines and Hawaiian Airlines have announced a significant contribution to aid those affected by the recent wildfires in Los Angeles. The airlines are donating $100,000 to the Los Angeles Fire Department Foundation and five million Mileage Plan miles to the American Red Cross for disaster relief efforts.
Customers can participate by donating their own miles, with all contributions matched up to five million miles until January 17, 2025. "The devastation from the wildfires across Los Angeles County is heartbreaking. There are so many who have lost so much, so quickly. Help is badly needed," stated an airline representative.
In addition to financial support, the donation of mileage points aims to bolster the Red Cross's ability to respond effectively during emergencies. "We’re donating five million Mileage Plan miles to the American Red Cross to help people affected by disasters big and small," explained a spokesperson.