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Lufthansa is set to introduce free messaging on all its long-haul flights starting this summer. Passengers traveling to destinations such as the USA, Brazil, or Japan will be able to send and receive unlimited messages, including photos, using their smartphones or tablets. This service will be available across all travel classes.
Dieter Vranckx, Chief Commercial Officer of Lufthansa Group, stated: “The introduction of free messaging on long-haul flights is another important step in continuously improving our customers' overall travel experience.” He emphasized that the company would continue focusing on services that are significant to their customers.
Heiko Reitz, Chief Customer Officer at Lufthansa Airlines, noted: “What is already a great success on short and medium-haul flights will also be very popular with our guests on long-haul flights.” He highlighted the importance of being reachable during a flight as a basic need for passengers and a key factor in choosing an airline. Reitz added that free messaging and in-flight internet contribute to an attractive digital service portfolio for customers.
