Emirates has announced a new donation matching initiative intended to boost support for its Emirates Airline Foundation. The airline will match every donation made up to US $10,000, with the aim of strengthening assistance for 13 grassroots NGOs focused on aiding children in nine countries.
"For every dollar, dirham or any currency donated to the Emirates Airline Foundation, Emirates will fully match every contribution made up to US $10,000, helping double the impact of every customer as part of its long-standing commitment to build a better future for the most disadvantaged and vulnerable children the Foundation supports," the organization says.
Emirates Airline President and Foundation Chairman Sir Tim Clark stated, "As global challenges intensify for the world’s most vulnerable people, safeguarding the fundamental needs of children and their access to food, health, housing, and education has never been more vital."