Quantcast

American Airlines partners with designer Brandon Blackwood for exclusive amenity kits

These Frequent Fliers Are Done With Loyalty Programs
JetBlue accepting Venmo as payment method for flights purchased through mobile app
United Airlines stock rallies on results, as growing demand wasn’t just about premium seats
American Halts CRJ-200 Operations
Shanghai Airlines to Launch Casablanca Route
Delta employees to receive an average five weeks of pay in annual profit sharing
Akasa Air faces DGCA heat for lapses; warning letter issued to airline's accountable manager
Indigo Eyes European Market Amid Intensifying Competition with Air India
Air India to operate daily Delhi-Prayagraj flights for Maha Kumbh
Engine maker agrees to compensate WizzAir for grounded planes
Turkish Airlines’ flights are riddled with bedbugs, passengers say
British Airways frequent flyers react to Executive Club changes
Inside the short-lived, men-only flights where kids and women were banned but cigar and pipe smoking were rife
China steps up drive to break Boeing, Airbus grip on plane market
Heathrow’s New York service clings to spot in top aviation routes
Airline praises pilots in crash-landing where both died but nearly half the passengers survived
Mexico state airline to buy five Embraer planes next year
A record number of people are expected to fly over the holidays. That's good for travel stocks, but not for passengers.
American Airlines technical issue sparks travel chaos on Christmas Eve as flights heavily delayed after being grounded
Why United Airlines has had such a stellar year despite being Boeing's biggest customer
JetBlue nixing routes between multiple major cities, reducing several others
Airline Stocks Led The Travel Industry's Record 2024 Rally. Here's What's Next.
It’s beginning to look like another record for holiday travel
Qatar Airways cleans up at the World Travel Awards
All of the strikes at European airports this winter – find out if you are affected
Meet the CEO trying to turn around Air India, the 92-year-old airline with a pile of problems
Skiplagging: Unpacking the Risky Travel Trend That Involves Tricking Airlines
Qantas engineers walk off job on one of the busiest travel days of the year
South Korea to safeguard competition after Korean Air, Asiana merger
China Southern returns to Adelaide
American Airlines partners with designer Brandon Blackwood for exclusive amenity kits
Policy
Webp americana
American Airlines | Wikipedia

American Airlines has announced a collaboration with Hollywood designer Brandon Blackwood to introduce a new line of amenity kits for premium cabin passengers. These limited-edition kits will be available on select international, transcontinental, and Hawaii flights starting later this month through early September.

Blackwood, known for his luxury fashion designs worn by celebrities, is part of American's second limited-edition amenity kit initiative following a previous collaboration with Raven & Lily in 2024. The new kits will vary based on the passenger's cabin and route, featuring custom packaging and skincare products.

Passengers flying in Flagship First and Flying Suite will receive a compact version of Blackwood’s Portmore handbag styled in denim. Flagship Business customers will get a black pouch with red zip detailing, while Premium Economy passengers will have a blue and white checkered pattern kit matching the cabin’s color palette. Each kit includes skincare products from Buttah and Pholk.

Get the Newsletter
Sign-up to receive weekly round up of news from Sky Industry News
By submitting, you agree to our Privacy Policy and Terms of Service. By providing your phone number you are opting in and consenting to receive recurring SMS/MMS messages, including automated texts, to that number from our short code. Msg & data rates may apply. Reply HELP for help, STOP to end. SMS opt-in will not be sold, rented, or shared.

This partnership represents a shift in American Airlines' strategy to appeal to younger travelers who value design and individuality. Heather Garboden, Chief Customer Officer at American Airlines, stated: "Brandon’s bold, fashion-forward designs are the perfect addition to our amenity kit collection."

With 55% of its customers now millennials or younger, American Airlines is focusing on enhancing the overall customer experience through design and personalization. Recent updates include expanded onboard food and beverage offerings and refreshed lounges at Philadelphia International Airport.

The airline has also redesigned its mobile app and introduced a revised boarding process aimed at simplifying pre-departure experiences. Complimentary onboard Wi-Fi is planned for January 2026 as part of ongoing improvements driven by their new Customer Experience organization.

In related developments reported by View from the Wing, American Airlines is considering reintroducing seatback entertainment screens on narrowbody aircraft like Airbus A319s and A320s during major maintenance cycles. Other potential enhancements include installing USB-C charging ports throughout the main cabin and expanding Main Cabin Extra seating.

Organizations Included in this History
More News

Alaska Airlines has announced a significant expansion of its route network for 2026, with plans to introduce service to two new cities and launch 13 new or returning routes.

Oct 25, 2025

Delta Air Lines will introduce new in-flight menu options created by celebrity chef José Andrés starting November 4.

Oct 25, 2025

The Blue Sky partnership between United Airlines and JetBlue launched today, allowing members of both airlines’ loyalty programs to earn and redeem points across the two carriers.

Oct 25, 2025

Air Canada is set to expand its presence at Billy Bishop Toronto City Airport (YTZ) by introducing four new nonstop routes to the United States in 2026.

Oct 25, 2025

United Airlines has announced it will add 10 new destinations from its Chicago O'Hare International Airport hub starting next year.

Oct 25, 2025

The partnership between United Airlines and JetBlue, known as Blue Sky, has officially launched.

Oct 25, 2025