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Etihad Airways spotlights Prague’s historic charm with new direct service

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Etihad Airways spotlights Prague’s historic charm with new direct service
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Antonoaldo Neves, CEO of Etihad Airways | Facebook

Etihad Airways has announced its latest addition to the "Beyond Borders" campaign, showcasing Prague's historic charm. The airline highlights the city's cobblestone streets and rich history as part of its new direct destination offering. This announcement was made on X, a social media platform.

According to Etihad Airways' post on X, Prague is one of the airline's newest destinations under the "Beyond Borders" campaign. The initiative invites travelers to experience "cobblestones and stories from the heart" of Prague, emphasizing the city's centuries-old charm, winding streets, and rich architectural heritage. Etihad positions Prague not just as a travel destination but as a place where every street tells a story, encouraging guests to immerse themselves in the city's culture and history.

Etihad Airways' Instagram account confirms that direct flights from Abu Dhabi to Prague officially began in June. This development opens the Czech capital's renowned attractions to travelers from across Etihad's global network. The Instagram post highlights the city’s "timeless charm" and iconic sites such as the Old Town and Charles Bridge, promoting Prague as a fairy-tale destination for visitors. The airline underscores that this new service is part of the #BeyondBorders campaign, which aims to help guests create new stories and unique experiences through travel.

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According to Etihad Airways’ "Flights to Prague" page, the service is designed to provide seamless travel connections via the airline’s Abu Dhabi hub to one of Central Europe’s most popular cities. The airline highlights Prague’s blend of historical and modern attractions, encouraging travelers to explore its cobblestone streets and world-class dining, shopping, and cultural sites. Etihad presents this new route as both a transport link and a cultural bridge, connecting passengers to Europe with signature hospitality and service.

According to Wikipedia, Etihad Airways is the national airline of the United Arab Emirates. Established in 2003 and headquartered in Abu Dhabi, it operates a modern fleet of over 100 aircraft flying to more than 70 destinations worldwide. Serving millions of passengers each year, Etihad is known for its innovative service, luxury cabin offerings, and experiential branding campaigns like "Beyond Borders," focusing on delivering culturally immersive travel experiences across its international route network.

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