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Avianca has announced the launch of a social media thread on X, inviting travelers to explore Dallas as a new destination. The campaign highlights the Bogotá–Dallas route with the slogan "Tu Historia, Nuestra Historia." This announcement was made on X.
According to Avianca's official X thread, the airline's destination campaign aims to showcase Dallas as its latest U.S. destination, merging Bogotá's cultural warmth with Dallas's modern vibrancy. The campaign includes images of notable Dallas attractions such as the Old Red Museum and the Giant Eyeball, intending to inspire travelers to explore the city's unique blend of history, art, and innovation. Avianca uses the slogan "Tu Historia Nuestra Historia" to connect travelers' personal journeys with its own legacy, framing route expansion as an opportunity for shared storytelling and cultural discovery.
According to a February 2025 press release on Avianca’s official website, the Bogotá–Dallas route launched with four weekly nonstop flights operated by Airbus A320 aircraft, offering a total capacity of 1,440 seats per week. This direct service is part of Avianca’s broader U.S. growth plan, which now includes 19 nonstop routes from Colombia to the United States and more than 170 weekly flights. Avianca’s announcement thread on X encourages travelers to discover Dallas and book through the airline’s digital channels.
