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Boeing 787 Dreamliner widens lead over Airbus as top-selling widebody aircraft

Boeing 787 Dreamliner widens lead over Airbus as top-selling widebody aircraft
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CEO Kelly Ortberg | Boeing

The Boeing 787 Dreamliner has become the best-selling widebody passenger aircraft in aviation history, surpassing 2,000 orders from nearly 90 customers since its first delivery to All Nippon Airways on September 25, 2011. The aircraft has carried over a billion passengers and completed almost five million flights in less than 14 years.

Boeing's strategy with the Dreamliner focused on creating a mid-sized widebody jet that could fly farther and more efficiently than previous models. This approach resulted in significant fuel savings—estimated at around 20–25% compared to older widebodies—and allowed airlines to operate new nonstop routes that were previously considered uneconomical. Airlines such as Qantas and United Airlines have used the 787 to launch direct services like Perth–London and Denver–Tokyo, contributing to a shift toward point-to-point long-haul travel.

Despite early development challenges, including delays and technical issues, the Dreamliner established itself as a reliable option for international carriers. Its widespread adoption has led airlines worldwide to rethink their network strategies, reducing reliance on traditional hub-and-spoke models.

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Airbus faces increasing pressure as the Dreamliner's market share grows. The A330neo was intended as Airbus's answer in this segment but has not matched the sales performance of the Boeing jet. While Airbus's A350 is successful against larger competitors like Boeing’s delayed 777X program, it does not directly compete with the mid-size dominance of the 787.

A comparison between the A330-900 and Boeing 787-9 shows both aircraft offer similar seating capacities and range, but airlines have favored Boeing’s model for its perceived efficiency and modern features. The reputation of the Dreamliner as an efficient and passenger-friendly aircraft has further reinforced its position among airline decision-makers.

Boeing is not without vulnerabilities; production setbacks and supply chain issues have caused delivery delays in recent years. Additionally, regulatory demands for lower carbon emissions may require future improvements beyond current design efficiencies. Some airlines have begun retiring older Dreamliners, raising questions about how Boeing will address aging technology going forward.

Industry observers note that while Airbus’s A350 performs well in certain markets, there is no clear direct competitor to challenge Boeing’s lead in mid-size widebodies. Without significant innovation or a new program from Airbus, analysts suggest that Boeing could maintain its advantage for years ahead.

The commercial aviation sector remains highly competitive between these two manufacturers. For now, however, Boeing’s Dreamliner holds a commanding position in one of the most important segments of global air travel.

Organizations Included in this History
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