Quantcast

Virgin Australia launches bidding system for empty seats on select routes

Asia's airlines blame supply chain woes for disrupted operations
Qantas and Qatar Airways: Planned partnership in the Australian aviation industry under the microscope
Riyadh Air plans new jet order decision early next year
Calls for a blanket ban on politicians receiving free flight upgrades
Wizz Air Loses Challenge Against EU-Approved Romanian Aid for TAROM
Southwest, Other Airlines Plan a Shake-Up. Why They Need More to Boost Their Stocks.
One of Boeing's biggest customers leveled fresh criticism over ongoing 737 Max delivery delays
Low-Cost Airlines Innovate with Subscription Models
LA Considers $25 And $30 Minimum Wages For Hotel And Airport Workers
Airlines are on the hook for more than you think if something goes wrong with your trip
WA Labor & Industries plans to create new airline worker protections
Airlines must now give automatic refunds for significant delays. Here's what to know.
American Airlines Technical Operations, Fleet Service, Cargo and Central Load Planning team members ratify new agreement
Spirit Airlines Pursues Bankruptcy as a Path to Tie-Up With Frontier
American Airlines fined $50M for violating disability laws
Canada's flight attendant union applauds NDP bill to end unpaid work in the airline sector
American Airlines testing new technology that would crack down on boarding
Exciting New Airline Routes Coming to North
Another city ignores airport commission's advice, zones for housing near JWA
United shares hit pre-pandemic high after airline forecasts strong finish to 2024, plans buyback
Alaska Airlines Just Made Its Loyalty Program Even More Lucrative With New Rewards, Better Upgrades, and More
Food safety problem closes Detroit airline kitchen leaving 200 flights without meals
5 Reasons Why Kazakhstan's Air Astana Is Establishing Itself As A Key Player In Asian Aviation
JetBlue is no longer serving hot food in economy class on transatlantic flights
Video shows traveler hurl computer monitor at Frontier employees in Chicago
White House 'in touch' with airlines as hurricanes Helene, Milton spark price-gouging fears
Airline bans two items from luggage amid conflict in the Middle East
Turkish Airlines pilot dies midflight, leading to emergency landing in New York
Spirit Airlines Explores Bankruptcy Filing
Airlines turn to AI to allocate gates and cut waiting times
Virgin Australia launches bidding system for empty seats on select routes
Policy
Webp david
David Emerson, CEO | Virgin Australia

Virgin Australia has introduced a new seating option called 'Neighbour-Free Seating', allowing passengers to bid for an empty adjacent seat on selected routes. This move follows a travel survey that showed significant interest among Australian travelers in paying extra for more space during flights.

According to the airline, 42% of surveyed Australian passengers said they would consider paying to keep the middle seat free on international flights longer than three hours. For domestic flights over three hours, 35% expressed willingness to pay for the additional space.

Passengers can now submit bids starting at AU$30 (about $19.70) to secure an empty seat next to them. Virgin Australia will confirm successful bids no later than two hours before departure. Libby Minogue, Chief Marketing Officer of Virgin Australia, stated: "Our priority is to give Virgin Australia guests even more value and choice when they choose to fly with us. Neighbour-Free Seating is a clever add-on for Economy travellers who want the certainty of extra space without the price tag."

Get the Newsletter
Sign-up to receive weekly round up of news from Sky Industry News
By submitting, you agree to our Privacy Policy and Terms of Service. By providing your phone number you are opting in and consenting to receive recurring SMS/MMS messages, including automated texts, to that number from our short code. Msg & data rates may apply. Reply HELP for help, STOP to end. SMS opt-in will not be sold, rented, or shared.

The bidding system is initially available on eight routes, covering both domestic and international destinations. Four routes depart from Melbourne Airport, heading to Adelaide, Bali, Perth, and Sydney Kingsford Smith Airport. Brisbane Airport offers this option on flights to Cairns and Sydney domestically, as well as internationally from Brisbane to Samoa. The final route connects Sydney Kingsford Smith Airport with Perth.

Libby Minogue described the rollout as "a step forward in enhancing the onboard experience and a game changer for those who want more comfort and space during their flight." She also noted that guest feedback played a direct role in developing this initiative.

There are certain conditions attached: only bookings with one or two passengers are eligible for bidding; Economy X and Business Class seats are excluded; winning bidders do not receive extra baggage allowance; and frequent flyer members such as Velocity Gold or Platinum will not be affected if their seat assignments overlap with successful bids.

Virgin Australia recently became the first carrier in Australia to allow pets in cabins but clarified that its new seating offer does not extend beyond providing additional personal space and comfort.

Organizations Included in this History
More News

Emirates Airline hosted members of UAE Team Emirates XRG at its Group Headquarters, marking the team's successful season in international cycling.

Oct 28, 2025

Amazon has announced that its KSBD Air Hub in San Bernardino recognized its September High Flyers for their outstanding commitment to the company's 16 Leadership Principles.

Oct 28, 2025

Amazon announced that employees at its KSBD Air Hub in San Bernardino participated in the 2025 Pink on Parade for Breast Cancer Awareness Month.

Oct 28, 2025

The ShebaMiles loyalty program, operated by Ethiopian Airlines for over 26 years, has more than 5.38 million members and offers four membership tiers: Blue, Silver, Gold, and Platinum.

Oct 28, 2025

Long Beach Airport has entered into a 30-year lease agreement with JetZero, Inc., a company focused on next-generation aircraft design.

Oct 28, 2025

Passengers planning summer travel for 2026 can now book flights with Lufthansa Group Airlines, which has released its schedule featuring new destinations and increased frequencies.

Oct 28, 2025