Delta Air Lines renews partnership with Atlanta Hawks to offer new fan experiences

Alicia Tillman, Chief Marketing Officer of Delta Air Lines, said, “At Delta, we believe in creating meaningful connections both in the air and on the ground. This partnership is another example of our commitment to delivering elevated, fan-first experiences that celebrate our shared Atlanta roots and the passion of our community. Together, Delta and the Atlanta Hawks are redefining what it means to engage with customers through unforgettable moments.”

To mark Delta’s Centennial year, Hawks Principal Owner Tony Ressler and Hawks President of Business Enterprise, Chief Commercial Officer Andrew Saltzman, along with Hawks legend Dominique Wilkins, presented Delta CEO Ed Bastian with a customized no. 100 jersey in front of the Delta SKY360° Club at State Farm Arena.

Saltzman commented, “Delta Air Lines is both a leader in the airline industry and a cornerstone of the Atlanta community, and we are thrilled to be able to extend and enhance our partnership. Delta’s dedication to excellence, customer service and innovation perfectly aligns with our core values, and we are excited to introduce exclusive benefits to their SkyMiles members.”

Delta will continue to sponsor the Delta SKY360° Club at State Farm Arena, which offers all-inclusive food and drink for courtside ticket holders. The partnership extension also includes branding throughout the arena, such as the Diamond Deck 3 entrance and the Delta Fly-Through-Lanes, which provide an exclusive security entrance for fans.

The renewed partnership is part of Delta’s broader support for Atlanta sports teams and the local community. The airline is also the Official Airline of the Atlanta Braves, Atlanta Falcons, Atlanta United, Mercedes-Benz Stadium, the University of Georgia, and Georgia Tech.

Delta has committed to giving back 1% of its net income to charitable organizations each year and has been recognized by Points of Light as one of the 50 most community-minded companies in the U.S. for the past eight years.

More information about the partnership is available at Hawks.com, and details about the Delta SKY360° Club waitlist can be found at StateFarmArena.com.