Citi introduces rebranded Strata Premier Card with enhanced benefits

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Global Industry News

Citi introduces rebranded Strata Premier Card with enhanced benefits

Research

Gary Leff Chief Financial Officer | View from the Wing

By Sky Industry News

Jul 9, 2024

Citibank has introduced the new Citi Strata PremierSM Card, a rebranded version of the Citi Premier Card with minor improvements. This move signifies continued investment in the Citi ThankYou Rewards travel portfolio.

The Citi Premier card is no longer available, and existing cardholders will be transitioned to the new Strata card without losing any benefits. The cards are considered part of the same family for new cardmember bonus eligibility.

The initial bonus for the Strata Premier Card includes earning 70,000 bonus ThankYou® Points after spending $4,000 in the first three months of account opening. These points can be redeemed for $700 in gift cards or travel rewards at thankyou.com. However, Citibank's website directly offers an alternative of 75,000 points.

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Cardholders can earn 10 points per dollar spent on hotels, car rentals, and attractions booked through CitiTravel.com; 3 points per dollar on air travel and other hotel purchases, restaurants, supermarkets, gas stations, and EV charging stations; and 1 point per dollar on all other purchases. The annual fee for the card is $95.

Additional benefits include a $100 hotel credit on stays of $500 or more booked through the Citi Travel portal once per calendar year. The inclusion of EV charging earnings and enhanced travel protections marks a rollback from previous cuts.

Points earned with this card can be transferred to various frequent flyer programs across different alliances including SkyTeam (Aeromexico Club Premier, Air France KLM Flying Blue), oneworld (Cathay Pacific Asia Miles, Malaysia Airlines Enrich), Star Alliance (Avianca LifeMiles), and non-alliance partners like Emirates Skywards and JetBlue TrueBlue.

Despite some expectations for more revolutionary changes rather than modest updates and rebranding efforts, this launch indicates Citibank's commitment to marketing a travel card with transferable points. The substantial acquisition bonus further underscores this commitment.

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Citi introduces rebranded Strata Premier Card with enhanced benefits

GLOBAL INDUSTRY NEWS

VistaJet Flight Brings Home Americans in Prisoner Swap

Air Canada Blames Paris Olympics On Decreased Profits

Delta passengers sue airline over refund refusals after CrowdStrike meltdown

Microsoft fires back at Delta after massive outage, says airline declined ‘repeated’ offers for help

Korean Air Confirms A Spacious Lounge Is Coming To The New Terminal One at New York JFK

VAS Aero Services to Acquire an Additional 17 Airbus A320 Airframes, Bringing to 23 the Total Number of A320s Slated for Teardown and Harvested Parts Redistribution

Delta CEO says CrowdStrike-Microsoft outage cost the airline $500 million

Boeing Reports $16.9 Billion In Revenue For 2nd Quarter With 5,400 Commercial Aircraft Backlog

United Airlines says flight attendant in Terrell Davis incident is no longer employed and NFL legend’s ‘no fly’ ban is lifted | CNN

Nepal Plane Crash Kills 18 After Takeoff - Airline Ratings

Southwest Airlines is getting rid of open seating | CNN Business

CrowdStrike Outage Caused 10% Spike in Air Charter

Aircraft Engine Maintenance and Repair to Peak in 2026, Worsening Capacity Shortage for Commercial Aviation, Says Bain & Company

Joby’s Electric Air Taxi Makes European Debut

The National Right to Work Legal Defense Foundation announces NLRB-scheduled vote to remove union officials

Families recount the horror of MH17 ten years on - Airline Ratings

777-9 Enters Certification Flight Testing - AVweb

Kompass Kapital Sets New Course with Airshare Investment

SATS, SIA Engineering Company and Changi Airport Group to Trial Autonomous Buses at Changi Airport

Qatar Airways Landing An A350 In Hamburg Makes A Powerful Statement - Airline Ratings

EBAA Backs Dassault's Sustainability Lawsuit against European Commission | AIN

American Airlines Now Lets You Earn And Spend Miles On Concerts And Events

Boeing agrees to plead guilty to defrauding the FAA but escapes punishment sought by victims’ families | CNN Business

IATA partners with Aviation Sustainability Forum to tackle cabin waste

Qatar Airways In Talks To Buy 20% Of Virgin Australia - Airline Ratings

Boeing Will Buy Spirit AeroSystems For $4.7 Billion In Stock & Airbus Enters $559 Million Agreement For Its Parts

Bombardier Global Jet Production Stops in Toronto as Union Workers Strike | AIN

Justice Department To Offer Boeing a Plea Deal Related to Max Crashes

Plane diverted to Brazil after turbulence injures 30

As air taxi services make progress in U.S., no timeline set for liftoff over L.A. traffic

Organizations Included in this History

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