GLOBAL INDUSTRY NEWS

Qantas engineers walk off job on one of the busiest travel days of the year

South Korea to safeguard competition after Korean Air, Asiana merger

China Southern returns to Adelaide

Global Airline Industry Revenues Forecast To Top $1 Trillion For First Time In 2025

EasyJet to launch six new routes from the UK next year with £24 flights

Here's Why Analysts Say It's a Good Time to Buy Airline Stocks

A No-Frills Airline Is Getting Into the Premium Game

TAKING OFF: Major airline introduces new inflight service rules with less time to order your drinks

2 Delta flight attendants fail breathalyzer test before flight to JFK

EasyJet reveals plans for new flights from regional UK airport next summer

Airlines not switching quickly enough to green jet fuel, study says

Alaska Airlines tech issue briefly grounds planes in Seattle, disrupts bookings on Cyber Monday

US Senate panel criticizes rising airline seat fees, will call execs to testify

Spirit’s Demise Is a Lesson in ‘Airline-o-nomics’

Inside BA’s new first-class suites: £800 an hour for most private seat

Focus: US airline flight crews confident and angry as unions seek richer contracts

Hawaiian Airlines Eliminates Widebody Route Amid Alaska Airlines Merger

US budget airlines are struggling. Will pursuing premium passengers solve their problems?

Delta CEO says the Trump administration will reverse government ‘overreach’ seen under Biden

Spirit Airlines files for bankruptcy: How will it affect your travel plans?

British Airways yet to identify cause of latest IT meltdown

Delta Airlines Will Start Serving Shake Shack Cheeseburgers Next Month

United Sees Nearly 30% Surge in Travel to European Christmas Markets

Budget airline Israir to launch flights between Israel and NY, ending wartime monopoly by flagship carrier El Al

Asia's airlines blame supply chain woes for disrupted operations

Qantas and Qatar Airways: Planned partnership in the Australian aviation industry under the microscope

Spirit Airlines delays release of Q3 financial results as debt restructuring talks heat up

Delta investigating after plane’s nose mysteriously suffered damage

What Elon Musk's Starlink means for airlines

CAP OFF Major twist in Dublin Airport passenger cap row as High Court pauses decision in victory for airlines next summer season

Global Industry News

Emirates renews Australian Open sponsorship until 2029

Policy

Michael Doersam Chief Financial & Group Services Officer | Emirates Airline

By Sky Industry News

Dec 4, 2024

Emirates has announced the renewal of its partnership with Tennis Australia, extending its role as the Official Airline of the Australian Open until 2029. This agreement marks a decade-long collaboration between Emirates and Tennis Australia, highlighting their commitment to supporting local sporting events.

Starting in 2025, Emirates will also collaborate with the Australian Tennis Foundation (ATF) on initiatives funded by the airline's 'Force for Good' programme. The initiative aims to inspire disadvantaged children and young people through tennis, with a $2.25 million investment over five years. It will be launched in five key Australian cities, focusing on providing free tennis programs that promote physical and mental wellbeing while fostering essential life skills.

Barry Brown, Emirates’ Divisional Vice President Australasia, stated: “Our five-year renewal with Tennis Australia on top of an existing decade-long partnership is another demonstration of Emirates’ longstanding commitment to Australia." He added that this year's efforts extend beyond the court through the 'Force for Good' programme.

Get the Newsletter

Sign-up to receive weekly round up of news from Sky Industry News

By submitting, you agree to our Privacy Policy and Terms of Service. By providing your phone number you are opting in and consenting to receive recurring SMS/MMS messages, including automated texts, to that number from our short code. Msg & data rates may apply. Reply HELP for help, STOP to end. SMS opt-in will not be sold, rented, or shared.

Craig Tiley, Australian Open Tournament Director and Tennis Australia CEO, expressed satisfaction with the continued partnership: “We are delighted to continue our longstanding partnership with Emirates.” He emphasized the importance of connecting players and events globally.

Vicki Reid, Executive Director of the Australian Tennis Foundation, commented: “We are excited to join forces with Emirates to support social impact initiatives across Australia.”

The airline’s sponsorship portfolio includes all four Grand Slams and other tournaments through its ATP partnership. Additionally, it supports social impact initiatives in the UK and US alongside Wimbledon and the United States Tennis Association.

Emirates offers three daily services between Melbourne and Dubai and has been serving Australia for nearly three decades. The airline facilitates significant passenger travel as well as cargo transport crucial for economic exchanges between UAE and Australia.

Emirates continues its cultural sponsorships in Australia beyond sports, including partnerships with arts organizations like the Sydney Symphony Orchestra.

Organizations Included in this History

Emirates Airline

More News

Aviation Comments

Loading...

No comments available.