FedEx introduces picture proof of delivery service in China amid e-commerce boom

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FedEx introduces picture proof of delivery service in China amid e-commerce boom

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Raj Subramaniam President, Chief Executive Officer, and Director FedEx Corporation | FedEx

By Sky Industry News

Mar 3, 2025

Federal Express Corporation (FedEx) has announced the launch of Picture Proof of Delivery (PPOD) for express residential deliveries in mainland China, where signatures upon delivery are not required. This initiative aims to digitize services and enhance customer experience while supporting e-commerce growth in the region.

With recipient authorization, FedEx couriers can deliver parcels to customers' doorsteps and take a real-time photo showing its exact position. Recipients can view the photo of successful delivery via FedEx website Tracking, Advanced Tracking, and FedEx WeChat official account without needing enrollment or login.

In 2024, China's cross-border e-commerce import and export reached RMB 2.63 trillion, representing a 10.8% year-on-year increase 1. With consumers not always home to receive their deliveries, the no-signature-required option allows for packages to still be delivered. Now, a simple photograph brings peace of mind to e-commerce merchants and consumers.

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“From parcels to freight, we are a one-stop-shop for reliable global delivery and smart digital solutions,” said Poh-Yian Koh, senior vice president and president of FedEx China. “The launch of PPOD is the latest example of the company’s continuous innovation and digitalization to enhance logistics efficiency. FedEx constantly strives for higher flexibility and safety in our logistics service, offering more diversified solutions for cross-border e- commerce businesses while jointly enhancing the consumer experience. ”

FedEx continues to embrace digital transformation by developing diversified online logistics solutions aimed at providing better services to customers in China. Other solutions include the FedEx Online Import Customs Declaration Tool, FedEx Ship Manager Lite, FedEx Ship Manager, and Collaborative Shipping Tool which collectively enhance international logistics efficiency helping cross-border e-commerce sellers manage shipments more effectively online.