New Air New Zealand uniform showcases Aotearoa's culture through bold design

Air New Zealand has revealed a new uniform collection designed by Emilia Wickstead, featuring hand-painted prints by tā moko artist Te Rangitu Netana. The collection marks a significant shift for the airline, embracing New Zealand's unique cultural heritage.

Greg Foran, Air New Zealand's Chief Executive, emphasized the importance of the new attire. "For us, this is more than just a uniform. It is a celebration of our people, our culture, and our values. Air New Zealand has never been about standing still or blending in." He expressed that the uniform represents the airline's commitment to innovation and cultural heritage.

Designer Emilia Wickstead described the project as deeply personal. "Designing the Air New Zealand uniform has been an incredibly personal project for me," said Wickstead. She aimed to create a meaningful narrative and instill pride among the wearers. "I wanted to create a uniform that empowers individuals and inspires pride in all who wear it and see it," she added.