Alaska and Hawaiian airlines announce new shared loyalty program benefits

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Global Industry News

Alaska and Hawaiian airlines announce new shared loyalty program benefits

Airports

Daniel Chun Regional Vice President, Hawai‘i | Alaska Airlines

By Sky Industry News

Feb 10, 2025

Alaska Airlines and Hawaiian Airlines have announced a collaboration that allows members of their loyalty programs to enjoy shared benefits. The initiative includes status matching between Alaska's Mileage Plan and HawaiianMiles, enabling members to redeem Mileage Plan miles on Hawaiian-operated flights.

Mileage Plan elites can now access select benefits when flying with Hawaiian Airlines. These include priority check-in, boarding, complimentary baggage, preferred seating at booking, and access to Extra Comfort seats at check-in.

HawaiianMiles members can link their accounts with the Mileage Plan to enjoy elite benefits across both airlines. Those who earned elite-qualifying miles (EQMs) in both programs in 2024 will be awarded the highest possible status based on their combined EQM balance.

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The collaboration extends further as HawaiianMiles elites can enjoy oneworld status benefits when using their Mileage Plan number while flying with oneworld partners like American Airlines and Japan Airlines. However, these privileges do not apply when flying on Hawaiian Airlines itself.

Hawaiian Airlines plans to join the oneworld alliance in 2026 as part of this ongoing partnership with Alaska Airlines. Meanwhile, guests can earn miles towards either loyalty program when flying with Alaska or Hawaiian by entering their frequent flyer number into reservations.

Later this spring, Alaska Airlines Visa Signature and Business cardholders will receive one free checked bag for themselves and up to six guests on the same reservation when booking flights operated by Hawaiian Airlines using their card.