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Alaska Airlines may soon join the joint venture between Japan Airlines and American Airlines. A Japan Airlines executive has indicated that discussions are underway to possibly include Alaska Air Group in their Pacific partnership, as reported by ch-aviation. This venture allows both American and Japan Airlines to offer flights across the Pacific, optimizing their networks.
Joint ventures are common in the airline industry for increasing revenue through network synergies, especially benefiting business travelers. They often occur between airlines sharing an alliance, strengthening these relationships further.
Ross Leggett, Senior Vice President for Route Marketing at Japan Airlines, stated the intention to expand their joint venture but stopped short of confirming Alaska Airlines' inclusion. He remarked: "There are obviously challenges. [I hope we can get to] the stage where we can make a solid announcement."
