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South African Airways eyes US expansion via Ghana connection

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South African Airways eyes US expansion via Ghana connection
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Prof John Lamola South African Airways CEO | Official Website

South African Airways is planning to extend its services to the US East Coast, considering routes through Ghana. Although specific routes have not been officially confirmed, the carrier's leadership has shown interest in serving East Coast destinations.

Ghana remains a vital market for South African Airways, integral to its network strategy. The capital, Accra, is crucial as the airline seeks commercial viability without government backing. It is yet undetermined when the new US services will begin or which destinations will be launched. New routes could start as early as next year, according to reports from myjoyonline.com.

The carrier's Chief Executive Officer, Prof John Lamola, expressed the intention of launching services from Johannesburg to the US East Coast with a stop in Accra, pending the necessary regulatory approvals. "Currently, South African Airways (SAA) is emerging as a restructured, revitalized airline that is with a renewed mission," Lamola stated, highlighting the airline's independence and ambition to become a leading option for African travelers.

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New York City, a major market destination with over 92,000 yearly travelers from Johannesburg, stands as a potential target for South African Airways. It offers connectivity via JFK or Newark airports. Atlanta follows with 31,000 passengers but lacks a direct connection with a Star Alliance partner, which could impact route decisions.

Data analysis indicates New York/Newark as leading traffic markets both from Johannesburg and Cape Town. Additionally, the Johannesburg-Cape Town-Accra route could serve as a gateway for fifth-freedom flights.

South African Airways operates a limited but capable fleet, including narrowbody and widebody aircraft, equipped for long-haul and short-haul operations. As the airline continues its turnaround journey, expanding its network through strategic routes seems inevitable. The upcoming US flights are expected to bolster South African Airways' presence in international aviation, facilitated by financial self-reliance.

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