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Delta Air Lines has decided to discontinue its flights between Los Angeles International Airport (LAX) and London Heathrow Airport (LHR), a move that has caught the attention of many in the aviation industry. This route was significant for Delta, representing its efforts to compete globally in lucrative transatlantic markets. Despite the route's popularity and the presence of other major airlines like American Airlines and British Airways offering nonstop flights, Delta has opted to step back.
The decision is part of a strategic realignment with Virgin Atlantic, Delta's joint venture partner. Virgin Atlantic will now handle the LAX-LHR route more efficiently, allowing Delta to redirect its aircraft to other routes that may be more profitable or underserved. This change aligns with their joint venture agreement, which allows both airlines to coordinate schedules and revenue on US-UK flights.
Virgin Atlantic plans to increase its transatlantic capacity from key US gateways such as Los Angeles. The route will continue under Virgin Atlantic's brand, ensuring seamless service for passengers due to shared booking systems and loyalty programs between the two airlines.
